Listen From Global Skin Care Enthusiasts!
Picky Consumer Surveys
Picky users are skincare enthusiasts with vast background knowledge on skincare, keen and enthusiastic about sharing their opinions with brands. Our members diversity guarantees a wide range of responses giving brands an overview of the expected markets. Plus, your brand will receive final report with the Picky Team’s expert global marketing insights.
Brand Interview & Survey Preparation
Survey Starts & User Testing
Data Checking & Detailed Report
Who are the Picky Members
Many deal with skin concerns or have skin goals
Eager to learn about tips, ingredients and general skincare information
Love to share their opinion and trust each other’s feedback
Well informed about skin care knowledge
Digitally savvy content creators
Gender
95%
5%
Country Distribution
Age Distribution
Engagement
New Reviews per Month
New Discussions per Month
Success Case
Global skincare brand ‘Purito’ did a Picky Survey and users absolutely LOVED it! We announced only 50 people would get a reward, but over 2,000 users were eager to share their opinion with the brand regardless of the reward! Most giving insightful, detailed and quality responses to the brand.
step 1. Event Promotion
App Engagement
Featured Picky in-app posting & Brand announcement posting.
Guaranteed Reward
All participants are rewarded with Picky Points as an incentive.
Special Prize
50 Participants are rewarded a special free full-sized product from brand.
step 2. Survey Process
Easy to Answer
12 multiple choice questions
and 1 short answer response.
Event Duration
The participants have 1 week to submit their survey responses.
Total Survey Duration
The process takes 3~4 weeks: from survey creation to final report.
step 3. Results & Final Report
High Participation
The total number of participants was more than 2,000 users.
Detailed Report
Picky provides a report with organized results as well as raw data excel file.
Clear Overview
Multiple choice questions are shown as easy-to-read charts.
Short Answer Highlight
All answers are included in the raw data and 2-3 significant answers are included per question on the report.
Get your Picky Survey ready if you are...
Targeted Survey
A brand who wants to ask consumers specific questions and receive detailed answers.
Marketing Survey
A brand who needs to receive detailed opinion from consumers before rebranding or new product release.
Rebranding Feedback
A brand who is curious about customer's reaction after rebranding (dramatically shortens time between sales)
Trend Research
A brand who find it difficult to get detailed answers from only subscribing to existing trend data.
Global Reach
A brand who has no direct contact with overseas consumers and find it difficult to learn their opinions.
“We wanted to check consumer satisfaction with our brand, products and service so we requested to host a survey through Picky. The results made us think again about the improvements and direction we have to take to make our brand better. The survey was helpful in regards to product development and service improvement.”
